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Strategic Analysis

Strategic analysis originated in the late 1960's. At that time, large companies have become complex, which combine the issue of diverse products and published in many commodity markets. However, growth has been going on not in all markets, and some of them even were not promising. This discrepancy arose because of differences in the degree of saturation of demand, changing economic, political and social conditions, increasing competition and rapid technology refresh. Strategic analysis was designed to help companies take a fresh look at the environment and identify opportunities for business development separately. Strategic analysis diversified the company was named portfolio analiza.Edinitsey strategic (portfolio) analysis is a "strategic zone management" ().

Each characterized by a certain type of demand, as well as specific technology. Andrew Cuomo: the source for more info. As soon as a replacement of one technology comes another problem of the relation of technology becomes a strategic choice of the firm. During the strategic analysis firm estimates prospects of a course of action. The purpose of the analysis is the alignment of business strategies and the allocation of financial resources between the business divisions of the company. Strategic (portfolio analysis), in general, carried out as follows: All activities of the company (product range) are divided into strategic business unit and determined the relative competitiveness individual business units and the development prospects of the relevant markets. Data collection and analysis in this case is made with respect to the attractiveness of the industry, competitive position, opportunities and threats, resources, and skills.

Next, we construct and analyze the portfolio matrix (matrix of strategic ) and defined desired business portfolio, the desired competitive position. A strategy of each business units and business units with similar strategies are combined into homogeneous groups. Management estimates the strategies of all departments in terms of their compliance with corporate strategy, balancing income and resources, the needs of each unit, using the matrix of portfolio analysis. In this case, the matrix analysis of the portfolio of businesses by themselves are not a tool for decision making. They only show the status of portfolio of businesses, which must be taken into account when making management decisions. Among the matrices for strategic planning should, first of all, to allocate such as the matrix of bcg, McKinsey matrix, the matrix of the adl, the matrix Shell Ansoff matrix and three-dimensional matrix of Abel. All these models are widely used in companies in strategic environmental analysis, but the effectiveness of the analysis, its relevance, with the help of one or a matrix depends on the strategic situation in which the business is located. Usually, the companies' strategic analysis is based on a number of strategic components. Renowned expert in the field Igor Ansoff Strategic Management identifies four strategic components of portfolio analysis – it is a vector of growth that defines the scope and direction of the future scope of the enterprise, competitive advantage of the company, the synergies and strategic flexibility of the portfolio of activities.

Edgar Schein

Consultant to many successful corporate psychologist Edgar Schein, the most effective mechanism for plantation of values called the behavior of the manager – as the most important thing, and the heads of departments. Especially employees notice such things in behavior of the chief: 1. The focus of attention. That the head of special care or control measures, followed by? Roughly speaking, what is his "idee fixe". 2. Critical situations.

As a manager responds to criticism and inconvenient situation? How to resolve conflict as behaving that take? 3. Compliance with the behavior of the head imparted values. What kind of example gives head to his subordinates? If you want to observe their subordinates dress code compliance by his boss? If you want to staff to show respect and love for the customers, and the director of the eye called "difficult" clients or partners 'idiots' jokes or allows itself to dirty, then a corporate standards can be employed zabyt.Psihologichesky climate in the commercial team start with relationships: between employees and a manager with a subordinate. Well-coordinated team is happy morale, corporate culture respects, is involved in achieving success together. After watching, you'll notice that an environment characterized by: the optimism, the ability to think freely and to create intellectually and professionally grow, make mistakes without fear of punishment, trust, mutual support during the "jobs involving all hands," demands to each other and commitment, openness of communication (Awareness of team members), taking responsibility for the situation. In adverse climates live pessimism, irritability, lethargy and boredom, tension and conflict, insecurity, fear punishment, suspicion, lack of initiative and reluctance to make "extra body movements" to develop and improve the atmosphere organizatsii.Zadumyvayas in your team, look for these signs: – the level of Staff turnover – the productivity and quality of services (products) – absenteeism, tardiness, breaks in work – the number and nature of claims, complaints from partners, customers, employees – performance of work on time or late, be bound to the performance of assignments; – accuracy or negligence in handling the equipment store – the collective inertia and resistance to innovation or, conversely, initiative and enthusiasm.

North Pole

Create a board of visualization – our dreams and goals should be pleasing to the eye. This may be a dream home oak grove, a trip to Disneyland or to the North Pole, a private school for disabled children – anything that warms the soul, for which you are willing to live and work in this world. To understand that knowingly came into this life! Several useful advice on this subject: Defining a dream, note that the result should be very bright, you should see it in detail. It is very useful to visualize, passing through the image of the ideal result All channels of perception: to feel, to explore all the senses, ‘probe’. The goal should be painted in accordance with all criteria of goal-setting – only in this case the purpose is ‘work’ for you. Necessarily collage (plaque imaging) or an album of dreams (for a bright image for the purpose for emotion, for motivation).

Collage can hang it in a prominent place (if your family do not mind), so he was always in sight. Setting objectives (long and short term) Production of high purpose brings a huge benefit. It facilitates decision-making, improves physical and psychological state can acquire a positive attitudes. Thanks to these goals you will be much easier to overcome the stress, confusion and fear. People respect those who have a higher purpose in life. Setting goals provides a sense of accomplishment, a focus future. And just focus on the future and perseverance distinguish the winners from among all the other people. The real tragedy of life does not consist in the fact that the goals can not be reached, but in their absence.

Russian Businesses

Efforts to disseminate information on opportunities and impacts of WTO accession, unfortunately, is applied is negligible. Based on personal experience, I can say that everything has to learn on their own, literally "fish out" information from various sources, collate, analyze and draw conclusions. Not solve many problems of legislation: the protection of property rights, improving the regulatory framework Intellectual Property Institute, the implementation of the investment potential of knowledge-based industries, innovation development of economy as a whole. Joining the WTO is unlikely to lead to massive improvements in production most branches of Russian industry, we are now promised. At the same time it can affect many industries, particularly in the services sector. The lack of statistical and methodological framework is not allows you to implement any measure the impact of Russia's accession to the WTO.

In practice, all of the Russian market yield to foreign by any standards, and the dynamics of their growth will depend less on the WTO, but on inflows to these markets both domestic and foreign investment. In general, the possible benefits and losses from WTO accession in the services sector will depend on how quickly will gain competitiveness of our domestic enterprise. For the remaining WTO accession, domestic entrepreneurs are likely to be something done to strengthen the competitiveness of their businesses. For example, to analyze the situation in their business niche, consider the competitive environment in Russia and abroad. But if it helps small businesses? The entrepreneur is based on the information received is more or less a "clear picture" of their position in the sector market. As a rule, it is negative. And that is: add "feet" and wait for the "devour" your own, well-oiled business? The size of potential investments in developing their own business, as a rule, limited and defined, as well as contributions to the fund of the state, and the maintenance of the company. Investment from the sky did not fall where you find them? Picture is not for the faint of heart.

Chinese Business Negotiations

Knowing the price of the goods from the Chinese manufacturer is not easy. There is a concept – to make a good price product. The negotiation process may take several days or even longer, depending on the complexity and feasibility. Naturally, the talks in China with the manufacturer and the buyer and seller in the long run interested in the deal, but everyone will try to get the best conditions for themselves. Chinese entrepreneur is very jealous of the fact that there is competition and that similar products produce more. So it is not necessary in the negotiation of price straightforward to say that you go to a competitor – it can severely hurt the Chinese and he does not want to continue to do business with you. Much better – engage in negotiations with multiple suppliers.

At what never in a hurry and do not give consent, if there is any more hope for is that you can haggle on price. Always answer – I think. If you name your price, you are quite satisfied with that – get ready to buy. If you realize that you made a mistake, not calling the low price, do not say you changed your mind, just create further conditions in the contract so that the Chinese businessman he began to abandon the deal in such conditions. And only then can you say that in that case you will be hosting a slightly lower price.

The simplest reason for this dispute – the quality of the material from which will be produced goods or delivery terms. On Talks Chinese businessmen always keep in stock a few hidden arguments, which will apply in cases where negotiations with the Chinese manufacturer will go nowhere. So asset can be purchase of goods, re-purchase, purchase or other conditions peculiar to your order aspects. Know how to properly use these bargaining chips. Do not immediately offer all of its Chinese manufacturer benefits and then require a very low price. If you have a purchase of goods for a million dollars. Chinese entrepreneur from the start will offer the exact same price as a buyer at a much smaller party. bargain for a low price with the Chinese manufacturer is difficult. This needs to work. Caution, do not cut the price too – if you understand the market their products and services, you realize that below a certain limit Chinese manufacturer just can not sell. Hence, if you have the price clearly an underestimation, just think – on what the Chinese will save to give you a price improbable.

ERP Suppliers

And, of course, the pharmacy chain has more opportunities for introduction of advanced technologies, without which the modern retail level is necessary. Integrated Automation Control and Accounting Enterprise with ERP-systems today – one of the most effective and functional tools for organizing the work of key business processes, control of internal and external resources. The need for automation of trading activity experienced by many retailers who but just in pharmacies transition to new technologies has become not only the dictates of time and a vital key to their successful operation. The reasons for this are the following: a large range, requiring operative management and accounting; high insurance requirements provided for the records, a large variety and number of wholesale suppliers, hence – the proposals from which to choose optimum, increased competition – a real reduction in the rate of profit, which requires companies to learn to work with minimal costs. Drugstore – it is primarily a point where sales are made, so many business processes are the same as in stores. The list of tasks to be automated in a separate (independent) pharmacies, including: accounting, order goods from suppliers (and a wide range of presence of a large number of suppliers dictate the need to implement electronic order, with special features to compare prices of different suppliers) of goods movement analysis and the formation of analytical reports for various groups of goods, registration and accounting of sales. For the pharmacy chain a list of such objectives will be longer.

It includes the maintenance of classifications of goods, centralized financial and planning and economic accounting, logistics (transfer of goods from the warehouse to retail outlets), Human Resource Management. In addition, depending on the adopted scheme of order goods from suppliers can be done either centrally, either by the point of sale (ie, decentralized). The same applies to pricing: pricing of pharmaceuticals can be carried out directly from pharmacies and the central office.

Campaign Promotions

Advertise on this point – it’s not so much printed matter, which just did the other day to seal any exposed surfaces, but also filled with all sorts of emerging issues. Advertising Campaign – a list of approaches, of which one of the most needed are promotional events. It is argued and deliberately, because specifically Promotion – an opportunity to become acquainted with this or the latest in sales of goods so to speak, personally. Experts not connected with the indirect sales, by the way found out that the potential client, taking the product into the hands of a much more accurate would be a real user. Therefore, promotions and remains to the extent necessary. If consumer and does not keep goods in his hands, he takes a look at any accompanying promotional event elements and puts them out of some sense related to the newest product. In such a situation among the important components remains uniform employees who work in the event. The form must be not only catchy and memorable, but also relate to the advertised product.

This can either be used in clothing branded colors of a corporation or product, or the use of symbols. High-quality women’s clothing wholesale useful in any situation, such as economic crisis or may be a full stop in the development of financial systems or the development of economic structure. In addition, the collapse of various promotional programs even more important, it means that it depends greatly on their level of sales, therefore, the financial competitiveness this or that product or corporation. In addition to the general form, the uniforms for promotions must be completely comfortable and be made from the finest materials, which will enable members of the company’s personnel are not freeze itself is nothing in the freezing weather and not sweat in summer temperatures, large metropolis. In other words, the material of which is sewn as clothing for promotions and the usual clothing of members staff necessarily have to be thoughtfully combined as natural fabrics, and artificial. Natural – for the environmentally friendly materials and clothing in general, produced – for the comfort of its use.

For example, all know that natural fabrics quickly crushed, and require a strong appeal in the process of washing. Adding synthetic elements gives a uniform do better both in terms of actual operation, and in for looking after her. Advanced, sophisticated and intelligent clothing is of fundamental importance. Initially, only because, according to popular saying, privechayut still on clothes.

Business Valuation

Development market in Russia buying and selling businesses, the use of insurance in their business, giving loans to commercial banks, trust management of property require a reliable estimate of market value of the business. Need to assess the business value arises in the implementation of the purchase and sale of the business as a whole or its parts, justifying the loan amount secured by the property, determining the amount of additional shares, the calculation of insurance benefits, the decision of the bankruptcy of the company, etc. Also, the valuation of the business needs during the restructuring (the merger, acquisition, separation, etc.). Under most conditions Rob Daley would agree. Business Valuation to determine its economic and financial well-being in general, because some indicators, such as sales, profit, cost, liquidity, financial sustainability, asset turnover, and others are intermediate characteristics of various economic activities.

The cost of business affects a large number of factors, including: factors business performance (return on investment, profit margin, cash flow, return on working capital, return on equity, asset turnover, the share of costs, productivity labor, capital intensity, etc.), cost factors of business assets (fixed assets, state capacity, inventories, investments, debts, management team, brand, brand name, contacts, links, etc.), factors the external environment of business (market, products, competitors, licensing and other approvals to market and technological development of the industry, etc.), factors of internal environment of business (the degree of business transparency, availability of quality strategy, structure and liquidity of assets of business, corporate culture, investor relations, human resources, image, experience and reputation, etc.). The need to assess the value of Business may arise directly from entities of business owners, lenders, insurance companies, potential investors, stock exchanges, state (Antimonopoly Service, Tax Service, arbitration courts), etc..

Russian Federation

In accordance with Federal law "On appraisal activities in the Russian Federation" may be subject to separate assessment of tangible objects, movable and immovable property, property rights and other real rights, rights, debts, rights to the designations (trade name, trademark, etc.), products, works, services, information, etc. Depending on the specific situations of the cost of business may evaluated differently, since in each case there is a need to establish a specific value it. For example, the market value of the business is carried out to determine its economic building, in the strategy development and assessment of management effectiveness, the owner of the company can assess the market value in order to select cost effective disposal options property to justify the price of purchase and sale of the business as a whole or its parts, and resale value will be set when determining the amount of proceeds in liquidation of the company. Since 2008, the Russian Federation entered into force federal standard assessment number 2, according to which the assessment are four types of project cost: market, investment, and inventory liquidation. Market value – is the most probable price at which the object of evaluation can be sold on the market in the presence of free competition and the absence of extraordinary circumstances, it is assumed that the period of sale is sufficient to attract the attention of sufficient number of potential buyers. Investment value – is the value of property assessment established for investment purposes to use it for a particular investor.

The Time

I worked for a magazine in which I got a job because of the absolutely fantastic events, which this magazine is untenable. But these events took place every six months, and all the rest of the time needed to engage in normal business magazine. As you know, one of the main revenue sources of magazines is to sell advertising space. And it so happened that I had to sell the most advertising space.

Appears to run month and a half, two, and I ! Before that I had with sales of no problems. I communicate well and usually can not find common language with completely different people. So when I had to sell, I have sought to good results. And here – zero! This puzzled me greatly. For some time, almost all two months, I puzzled over what was wrong. Then I realized. I do not want advertisers to buy advertising space in this magazine. And you know why? Because, well owning the issue of creating advertising, I understand – Advertisers throw good money after bad! They are guaranteed not to receive any customers, if I advertise in this magazine! And ads it was worth a king’s ransom. In short, if you speak softly, this product is not worth the money, who asked for it.

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